Our
Story
The quest for the ultimate energy boost: our journey to revolutionize supplements.
HiveEnergy is more than just a brand — it's a labour of love born out of a deep passion for sports nutrition and a strong commitment to fueling athletes with the best possible energy for their performance.
Co-founder, Kirsten Beeby, is a keen sports nutrition enthusiast and co-owner of Parakore Honey. It all started with her personal athletic goals, as she recognized the need to properly fuel her body for peak performance. Through research and experimentation, Kirsten discovered the benefits of honey as a natural and effective energy source. Inspired by these findings, she decided to create HiveEnergy and share her knowledge with fellow athletes.
HiveEnergy is on a mission to shake up the energy gel market with its innovative range of honey-based products.
From Concept to Reality:
The Making of HiveEnergy Honey Gels
While Kirsten is the brains behind the product, husband Stephen is the driving force. With years of experience introducing new products to the world in their parent company, Groundworks, Stephen has the passion and drive to know what it takes to drive a successful business. Together, they make a dynamic duo, blending creativity with determination to bring innovative ideas to life. Kirsten's innovative thinking combined with Stephen's strategic vision creates a powerhouse team that is poised for success.
The honey used by HiveEnergy is sourced from New Zealand, a country renowned for its unspoiled landscapes and superior agricultural products. Our honey is carefully selected to ensure that it meets the strict standards set by HiveEnergy.
Once the honey is sourced, it undergoes a meticulous process to create the perfect honey blend for athletes. The honey provides optimal performance and taste, making it an ideal choice for race day or intense training sessions.
With HiveEnergy honey, athletes can trust that they are fuelling their bodies with the best possible energy source to maximize their performance.
